The Baker’s Dozen
Talk Less. Do More.
The Baker’s Dozen is a personal endurance challenge inspired by a New Years resolution to act on personal goals. Over the course of 12 months, I ran 13 half marathon races and interviewed a dozen runners to understand the motivations that push them towards the starting line.
Design Brief
In addition to gaining insight around the motivations surrounding endurance running, the project enabled myself and collaborator David Ofori-Amoah to exercise our photography, editorial, and web design skills.
Project Role
// Logo Design
// Web Design & Development
// Photography & Post Production
// Editorial